Belstaff - Brand Focus
Belstaff is a global luxury lifestyle brand steeped in its unique British heritage and the spirit of adventure. In Belstaff, the fearless explorer and fashion enthusiast alike can discover an easy yet refined luxury for a modern lifestyle influenced by Belstaff's rich history and storied archives.
Founded in 1924, in Stoke-on-Trent, Staffordshire England, with the innovation of the first water resistant wax cotton, Belstaff quickly became embraced by a group relishing the freedom and daring that the fabrics allowed. Over the years, the great and the good have worn the brand from historical titans T.E. Lawrence, Amelia Earhart and Che Guevara to more modern names like David Beckham, Jemma Kidd, Sarah Jessica Parker and British trial racer Sammy Miller. Belstaff’s classic belted 4-pocket jacket became an instantly recognizable stable for the racing set throughout the 20th Century.
Under the management of JAB Holdings, Belstaff is now positioned as a British heritage brand centered around an identity of luxury sportswear and with expanded product categories including women's and men's ready to wear, outerwear, handbags, shoes and accessories.
Young Ideas is proud to be a stockist of Belstaff for Men & Women.
On September 17 Young Ideas celebrated in style at the Drapers Independent Awards in London, winning the award for Premium Fashion Independent of the Year. After winning the Womenswear Independent and Independent Retailer of the Year at the 2013 awards, we were thrilled to be named a winner for the second year running. The delighted Young Ideas team collected their trophy at a glittering grand final event at The Brewery in London, having been shortlisted in three dynamic categories which included Best Independent Multichannel Operator and Best Store Design.
The Drapers Independents Awards have put the UK’s independent fashion retail sector firmly on the map, bringing together the very best of the industry. With 15 categories, the awards covered a wide range of achievements in fashion retailing.After undertaking a rigorous judging process, which included a visit to the flagship store in Ashbourne by the Drapers judges’ team and completion of an extensive entry portfolio submission Young Ideas triumphed over tough competition. The contenders included 70 shortlisted independent retailers, brands and agencies all coveting the awards.
In a large field of strong contenders, the judges said of Young Ideas: “It just stands out. It has eclectic mix of the right brands and great service. It’s just brilliant and ticks all the boxes. They have done a huge amount to take the business on.”
We would like to thank you all, our loyal and fabulous customers for all your support in helping us make this success possible again.
The Drapers Independents Awards have put the UK’s independent fashion retail sector firmly on the map, bringing together the very best of the industry. With 15 categories, the awards covered a wide range of achievements in fashion retailing.After undertaking a rigorous judging process, which included a visit to the flagship store in Ashbourne by the Drapers judges’ team and completion of an extensive entry portfolio submission Young Ideas triumphed over tough competition. The contenders included 70 shortlisted independent retailers, brands and agencies all coveting the awards.
In a large field of strong contenders, the judges said of Young Ideas: “It just stands out. It has eclectic mix of the right brands and great service. It’s just brilliant and ticks all the boxes. They have done a huge amount to take the business on.”
We would like to thank you all, our loyal and fabulous customers for all your support in helping us make this success possible again.
Subscribe to:
Posts (Atom)